Kalle Lasn - Culture Jam; The Uncooling of America (1999), Sarmatian(1)

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Culture Jam
Culture Jam
HOW TO REVERSE
AMERICA'S SUICIDAL CONSUMER
BINGE—AND WHY WE MUST
Kalle Lasn
An Imprint of HzrperCoMinsPublisbers
A hardcover edition of this book was published in 1999 by Eagle Brook, an imprint of
William Morrow and Company, Inc.
culture jam. Copyright © 1999 by Kalle Lasn. All rights reserved. Printed in the United States
of America. No part of this book may be used or reproduced in any manner whatsoever
without written permission except in the case of brief quotations embodied in critical arti
cles and reviews. For information address HarperCollins Publishers Inc., 10 East 53rd Street,
New York, NY 10022.
HarperCollins books may be purchased for educational, business, or sales promotional use.
For information please write: Special Markets Department, HarperCollins Publishers Inc.,
10 East 53rd Street, New York, NY 10022.
First Quill edition published 2000.
Designed by Chris Dixon at Adbusters Media Foundation and Michael Mendelsohn at MM
Design 2000, Inc.
The Library of Congress has catalogued the hardcover edition as follows:
Lasn, Kalle.
Culture jam : the uncooling of America / Kalle Lasn.—1st ed.
p. cm.
Includes bibliographical references.
ISBN 0-688-15656-8
1. Mass media and culture. 2. Mass media—Influence. 3. Mass media and the
environment. 4. Mass media criticism. 5. Popular culture. 6. Social movements.
7. Intercultural communication.
I. Title.
P94.6.L37
1999
99-18409
302.23—dc21
CIP
ISBN 0-688-17805-7 (pbk.)
01 02 03 04 ‖/RRD 10 9 8 7 6
For my beloved mother Leida Lasn.
and for Masako Lasn. my partner in life
my teachers Kristjan Lasn.
Fritz Schumacher. Marshall McLuhan,
Guy Debord
my friends Ron Coxhead. Bill Schmalz.
Geoff Rogers. Hideo Iso. Doug Tompkins.
Ta d a o a n d H a n a e To m i n a g a
and for my mortal enemy. Philip Morris Inc..
which I vow to take down
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